Web Development
Problem:
A web developer located in a small town found it difficult to market his business within the community. His product was valuable and he offered feasible pricing and services to the community, but due to lack of Internet Interest within the circle of his local business contacts, he found himself often traveling long distances to promote and accomplish his business.
Although websites are not specific to a region, he was encumbered by the distances required to photo graph and organize his work.
Solution:
Key elements of his business were brought to light within the local community by including basic training of new website owners in the skills of updating and rejuvinating their websites. The web developer offered competitive marketing prices for cutting edge technology and a competitive e-strategy analysis was developed to show how an effective online marketing campaign could benefit local business owners.
These strategies provided customers of the web developer to obtain knowledge and understand the process of building a website so they could evaluate their own successes and failures at the process. With these strategies in place, the web designer was able to convince shop owners in the community that their business would be even more successful with Internet Access.
Not only was the web developer able to market more product and services for increased profitability, he was able to increase the number of income streams from local businesses, increasing his income over a short period of time and expanding his business. Because he was able to stop the long distance marketing, he saved both time and money.
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